How to Turn Off Facebook Reviews on Business Page
Facebook was once seen as the go-to social network to connect with friends, family, and broader circles. Over the years since its inception, it has reinvented itself and is now one of the almost popular platforms for businesses to show their make'due south worth and attract new customers.
Collecting reviews on Facebook can earn a small-scale concern a lot of brownie points past helping claim more online real estate. But like with any review platform such as Yelp or Google reviews, Facebook reviews also carry the risk of being fake and unfairly damaging your business credibility.
If you're wondering why to bother with Facebook reviews if they conduct this inherent risk, read on to notice why they're integral to a small business organisation's online reputation direction.
Why Facebook Reviews Are Important To Pocket-size Businesses
Did yous know that there are 90 million concern pages on Facebook? 140 million businesses apply Facebook to promote their products and services further.
Businesses, both small and big , recognize the value of Facebook as a business platform. It amasses a vast audience and contains tools for businesses to leverage that can assist in catering to their specific target market place.
Facebook reviews tin can benefit small businesses in several ways, just the primary advantages behind them are:
1. They boost sales
When potential customers read reviews about your business, it becomes more authentic in their eyes. They want to see a company that cares about its customers and provides adept service. Receiving that affirmation through reviews will make your business concern more trustworthy and encourage them to make an informed purchase conclusion.
2. Information technology bridges communication gaps
Facebook reviews likewise deed equally a platform to communicate with your customers and directly address their concerns. Reviews provide straight and honest feedback from your customers that can help you identify and build upon your strengths while eliminating your weaknesses. Even the negative review can be turned around if y'all accept activeness after receiving the feedback and reply professionally.
3. Improves local SEO rankings
Believe it or non, Facebook reviews do play a part in improving your SEO ranking. The more times your business concern is mentioned, rated, and reviewed, the more than visibility it will gain on Google'southward search. SEO experts have claimed that reviews account for nine.8% of the ranking factors.
How To Disable Facebook Reviews
Conspicuously, growing your reviews on Facebook tin be advantageous to you equally a small business owner. Merely how do yous handle the reviews left in bad faith, the false reviews that have no merit?
The answer is simple: you can remove them through these step-by-pace instructions:
- Check your Facebook account for reviews
- Disable the review section from Facebook
- Respond to your Facebook reviews
- Flag simulated reviews for removal
- Go more than positive reviews
Bank check your Facebook Account for Reviews
The first thing you should exercise is log into your Facebook account and navigate over to your business page. If you have Facebook reviews enabled already, yous should see the Reviews tab on the left-hand side of your Facebook page. Click information technology!
Hither's an example of a local business to requite you an idea:
From there, you'll be able to read through all the online reviews left by customers online and as well view the boilerplate rating your concern has scored.
Information technology's wise to have a small team that manages all things digital marketing for yous. Having that team allocate time for review management is essential, especially as your business grows.
Read through the reviews on your Facebook Business page and flag those that are suspicious or seem imitation. There are steps yous can take to deal with these.
Disable reviews section from Facebook
Of course, y'all could save all the trouble of worrying virtually fake or bad reviews being seen by removing them all together.
To be extra clear: this does non remove the reviews posted by the users. It just hides the section, taking all your Facebook Reviews off the public's radar. Go along in listen this is a double-edged sword, especially if you've garnered v* ratings and reviews for your service. But if you accept a big number of fake reviews, this is an first-class option to go for.
Hither are the steps to remove the Facebook Reviews section from your Business Page:
- Click on "Settings" on your Business organisation Folio
- Click "Edit Page"
- Scroll down to the "Reviews" section and click Settings
- Move the slider from "ON" to "OFF"
- Salve your new settings
You can plough them back on later, any time you want through this same section.
Respond to Your Facebook Reviews
Sometimes, the solution doesn't lie in hiding the Facebook reviews section all together. Information technology's of import to estimate the review itself, and no matter what the scenario: respond to them.
Negative Facebook reviews can actually bring well-nigh a positive effect on your business. Customers may abound suspicious of a business organization with a large number of star ratings and star reviews but goose egg negative reviews. All businesses are bound to make mistakes, and they know that.
Furthermore, if yous reply to a negative or fake review in a professional person fashion, it'southward a attestation to your business organisation values and adept customer service. It also indicates to potential customers that you lot are active on social media.
That existence said, here are sample templates you can leverage to respond to a review, depending on its nature. Be sure to bank check out our pointers on how to respond to reviews fully to make certain yours lines up with your business tone and state of affairs.
Example response to a positive review
"Thank yous very much for the positive feedback! Our team is committed to delivering the highest quality service and are thrilled to hear you lot had a positive customer experience with us. Nosotros appreciate the time you've taken to share your thoughts and hope to serve you over again in the future!
Example response to an authentic negative review
"We sincerely apologize that our service was not satisfactory. We aim to provide the most fantabulous customer service and acquit our business concern with high standards. It is of deep business concern that our standards were not met in your customer experience. Your satisfaction is important to u.s.a., and we will ensure this does not happen once more."
Example response to a fake review
"Thanks for contacting united states of america. We accept our customer satisfaction very seriously. Regretfully, nosotros exercise non have whatsoever customer service on tape associated with your name and believe this review may exist erroneous in nature. Delight contact u.s.a. at [CUSTOMER SERVICE Electronic mail] if you would similar further clarification. If nosotros do not hear from y'all, nosotros will follow upward with Facebook to remove this erroneous review."
How to Report False Facebook Reviews
You received a fake review that is deadline slander or involves detest spoken language and negative comments. It could also exist doing a lot of impairment to your business brownie, and the merely alternative you have is to get rid of it entirely. Is it possible? Yes!
Follow these straightforward steps to get the review flagged with Facebook:
1. Discover the review you desire to remove.
2. Navigate to the pinnacle right-hand corner and click on the iii dots. A drop-downwardly carte du jour will popular up and select "Find support or report Recommendation."
3. Click the option well-nigh relevant for you and hit "Send".
The review is at present registered with Facebook. Once they review your complaint, if they discover the review to exist fraudulent or against Facebook's Community Standards, the team will remove it directly from your Business page.
Become More Reviews On Facebook
One of the all-time and most proactive things you can do to turn around fake reviews or bad reviews is attract more positive ones. Go back to the customers you know had a positive client experience with you and kindly ask them to drop in a good word for you on Facebook.
There are several ways you can accomplish out to customers and go more Facebook reviews. Here are our resource articles that aggrandize upon what yous can do to:
- Embed Facebook Reviews into your site and other platforms
- Generate and send a Facebook Review link directly to your customers
- Invite your customers to do a Facebook review through a post-purchase email template
Decision
Your first thought when you receive a negative or bad Facebook review should never be "how do I get rid of this". Rather, "how tin can I foreclose this from happening again?"
If you've grown a lot of positive reviews, seeing a imitation ane in the middle of them tin put you off. But depending on the scenario, you lot should take the right action from the alternatives covered in this article and choose the one that suits you lot best.
In the long run, weighing your options and choosing the correct strategy can help go on your reputation management practices sustainable and healthy while simultaneously growing your profits.
If you need farther assistance on managing your reviews, check out our review management services and go far touch with the states!
Source: https://www.signpost.com/blog/remove-disable-facebook-reviews/